Wednesday, July 15, 2015

Lady Drive

I'm a keen observer of advertisements especially the female aspects. There are certain typical styles in which ladies are pictured like:
  1. Best cook
  2. 'Washing Machine'
  3. Fair and Lovely obsessed
  4. Make-up loving
  5. Cleaning creature
  6. Gold admirer

I'm fed up of watching all these shows. I wished for a change badly. Not even a rare shot was played with the actual day to day special activities of ladies except in the ads of napkins.

Now comes the change! Chevrolet has come up with an ad for its Chevrolet Enjoy recently. A young woman plays the role of driver and her mom (can be mom-in-law too) takes the front seat. These seats are always occupied by men. Only exception is when she is traveling with her hubby, the front seat will be taken over by wife at times. Overall, the ad is perfect and cute. Way to go ad wizards!